Monthly Archives: March 2014

Babies “R” Us builds omnichannel prowess with print-to-Web mobile app

By Chantal Tode. Toys “R” Us continues to make mobile a key part of its omnichannel shopping experience with a new mobile application that makes it easy for parents to engage with the Babies “R” Us print catalog to find … Continue reading

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Wanted: Mobile tech strategy

By Fred Donovan. A discouraging 28 percent of chief information officers surveyed by Robert Half Technology said that their organizations do not have a mobile technology strategy. The survey is based on 2,300 telephone interviews with CIOs from U.S. firms. … Continue reading

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Mobile Apps Are Revamping the Enterprise

By Samuel Greengard. Over the last few years, mobile technology has emerged as a foundation for the digital enterprise. It has introduced new tools, features and capabilities, while revamping and reinventing the way business takes place. At the center of this … Continue reading

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How Amazon is driving sales via mobile services for third-party sellers

By Chantal Tode. Amazon is leveraging mobile to address one of its weak points – product-related content – as it looks to do a better job of guiding smartphone shoppers along the path to completing a purchase. Continue Reading

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3 Best Practices for Enterprise APIs

By Chris Marsh. The confluence of mobile devices, distributed cloud services and SaaS applications is changing the very rules of the game for enterprise IT and requires the rethinking of what products and services are offered to customers, users and … Continue reading

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Google unveils Android Wear software platform for smart watches and wearables

By Shane Cole. Google took the wraps off of Android Wear, an initiative aimed at creating a variant of the company’s Android mobile operating system that is specially adapted to meet the needs of wearable devices. Android Wear will provide hardware … Continue reading

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BJ’s Restaurant to launch mobile ordering, payment

By Lisa Jennings. For several months, BJ’s Restaurants Inc. has been testing mobile payment with loyalty members, and, during the second half of the year, BJ’s will launch a mobile ordering program that will allow guests to use their smartphones, tablets or … Continue reading

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